Joe DeSena founded Spartan Race in 2010 and has since grown the brand to be the world’s leading obstacle racing company with over 170 events in 25+ countries, 1 million-plus global participants, key sponsors including Reebok, two popular TV programs, and numerous other lifestyle products. Joe has been a lifelong entrepreneur, from selling fireworks at age eight, to building a multimillion-dollar pool business in college, to founding a Wall Street trading firm. An accomplished athlete, Joe has competed in every extreme sports adventure he could find, racing more than 50 ultra-distance events in his athletic career.
Gritty. Resilient. Passionate. Spartans aren’t soft. Spartans overcome obstacles. And yes, Spartans burpee.
Spartan is a sport, community, a philosophy, a training and nutrition program – with daily advice, a podcast, a series of books, an activity for kids, workout gear, a media channel, an NBC Sports series, a digital magazine, and a timed obstacle race.
Reebok Spartan Race is innovating obstacle racing on a global scale. With more than 130 races around the world annually – we offer three core races each escalating in distance, obstacle count and challenge level. The Spartan Sprint (3+ miles/20+ obstacles), the Spartan Super (8+ miles/ 25+ obstacles) and Spartan Beast (12+ miles/ 30+ obstacles). Courses are riddled with signature obstacles: mud, barbed wire, walls, rope and fire. Challenge yourself to complete all three and become part of the TRIFECTA tribe.
We also offer a kids race (½ – 1 mile), Special Spartans (for racers with intellectual and/or Developmental Disabilities), and for those who looking to push themselves even further, the Hurricane Heat (bootcamp-style challenge) and the Ultra Beast (26+ miles, 60+ obstacles).
In This Episode We Discuss:
- What experience in his journey impacted him the most, and Why.
- Biggest mistake he has made and how he learned from it.
- Understanding functional fitness and it’s benefits.
- Dealing with stress.
- What is obstacle immunity.
- How to change your “Frame of Reference”
- How he motivates his team and himself.
- Best piece of coaching advice he has ever received.
- His favorite quote, Book/App/Website recommendation.
Download this Episode on iTunes or Stitcher Radio
Links We Mentioned: